Sub Club by RevenueCat

By David Barnard, Jacob Eiting

Interviews with the experts behind the biggest apps in the App Store. Hosts David Barnard and Jacob Eiting dive deep to unlock insights, strategies, and stories that you can use to carve out your slice of the 'trillion-dollar App Store opportunity'.

Recent Episodes

The 2026 State of Subscription Apps Report

● Released 13 hours ago | 6 March 2026
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How To Repurpose Offline Events Into Millions Of Online Impressions – Larissa Morimoto, PhotoRoom

● Released 19 hours ago | 6 March 2026
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Why Web Onboarding Should Sell The Problem, Instead Of The Solution – Leon Sasson, Rise Science

● Released 2 days ago | 5 March 2026
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Dynamic Paywalls That Drove Millions in New Revenue – Shawn Gong, Tinder

● Released 3 days ago | 4 March 2026
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The Hidden Cost of Underpricing Your Subscription – Patrick Rills, Lose It!

● Released 4 days ago | 3 March 2026
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How Clarity and Personalization Help Drive Duolingo’s Growth – Anmol Tiwari, Duolingo

● Released 5 days ago | 2 March 2026
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How Mojo Increased ARPU 60% In Just Five Months – Michal Parizek, Mojo

● Released 6 days ago | 1 March 2026
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Stop Celebrating Conversion Wins Before Checking Renewals – Sara Grana, Yousician

● Released 7 days ago | 28 February 2026
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The Boom In Non-Game App Revenue And What's Driving It – Olivia Moore, Andreessen Horowitz

● Released 1 week ago | 27 February 2026
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How Skylight Balances Growth and Profit for Sustainable Success – Michael Segal & Mark Ungerer, Skylight

● Released 2 weeks ago | 18 February 2026
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How ElevenLabs Builds, Prices, and Grows AI Consumer Apps

● Released 1 month ago | 4 February 2026
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Why Your Free Users Are Your Real Growth Engine – Cem Kansu, Duolingo CPO

● Released 1 month ago | 21 January 2026
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How a Single Paywall Experiment Generated $50M – Jeff Morris, Chapter One, Ex-Tinder

● Released 2 months ago | 7 January 2026
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Creative Misfires, False Positives, and Meta's Auction Flaws — Alper Taner, Stealth-Mode App Studio

● Released 2 months ago | 24 December 2025
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Pivots, Funding, and Building Apps That Last – Greg Cohn, Burner

● Released 3 months ago | 10 December 2025
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How Tinder Captures More Value With Tiered Pricing and Consumables — Ravi Mehta

● Released 3 months ago | 26 November 2025
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Why AI Probably Won’t Kill Your App (But Ignoring It Will) — Eric Crowley, GP Bullhound

● Released 4 months ago | 12 November 2025
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How Condé Nast Experiments, Bundles, and Wins — Michael Ribero, Condé Nast

● Released 4 months ago | 29 October 2025
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Buying vs. Building: Scaling Beyond a Single App — Josh Peleg, BlueThrone

● Released 5 months ago | 15 October 2025
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What Subscription Apps Can Learn About Monetization From Gaming — Mathias Gredal Nørvig, Subway Surfers

● Released 5 months ago | 1 October 2025
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Value-Driven Growth: LinkedIn's Billion-Dollar Subscription Strategy — Ora Levit, LinkedIn

● Released 6 months ago | 17 September 2025
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The Post-Attribution Playbook for Growth — Eric Seufert, Mobile Dev Memo

● Released 6 months ago | 3 September 2025
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Signal Engineering: Strategic Data Filtering for Better Ad Performance — Thomas Petit, Independent Consultant

● Released 7 months ago | 20 August 2025
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Optimizing Funnels, Pricing, and Retention at Zumba — Nicole Page & Lucy Levy, Zumba

● Released 7 months ago | 6 August 2025
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The Past, Present, and Future of Building on Apple — John Gruber, Daring Fireball

● Released 8 months ago | 23 July 2025
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Turning a Side Project into a Six-Figure Subscription Business – Eric Duffett, Shot Pattern

● Released 8 months ago | 9 July 2025
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WWDC 2025: What Subscription Apps Need to Know

● Released 9 months ago | 18 June 2025
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Building Apps Faster: How AI and React Native are Changing the Game – Charlie Cheever, Expo

● Released 9 months ago | 11 June 2025
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What Reading.com Learned Testing Prices and Funnels — Tim Dikun, Teaching.com

● Released 9 months ago | 28 May 2025
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Freemium Done Right: Lessons From a Multi-Billion-Dollar App — Chris Hulls, Life360

● Released 10 months ago | 14 May 2025
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